I'm a strategic external communications consultant delivering premium, data-supported, and rigorously researched storytelling solutions. Adhering to Google's E-E-A-T (Experience, Expertise, Authority, and Trust) and Y-M-Y-L (Your Money or Your Life) standards, my tactical approaches ensure your content not only ranks well in search but also reaches, engages, captivates, and converts your target audiences. My targeted communications offerings help you provide the content experiences your clients crave, especially in the era of generative AI.
While I continue to serve select B2B and B2C financial services firms specializing in personal wealth growth and preservation like those shown below, my professional orientation has evolved.
Select Current and Past Brand Experience
Inclusion above does not constitute an endorsement by any of these brands.
"Dahna and I have worked together on several projects for a financial client. Her research and analytical skills are exceptional, providing data-driven insights that elevate the quality of the work. Her ability to seamlessly integrate academic rigor with practical applications underscores her specialized communications expertise. In addition to her professional skills, Dahna is incredibly easy to work with—her collaborative nature and effective communication helps make every project run smoothly. I highly recommend her for any communications project requiring deep research, analytical expertise, and an enjoyable collaboration." —Lisa, Contently Managing Editor.
Lisa requested I exclude her last name from this testimonial to protect her privacy. Contact me for verfication of her recommendation.
Advancing Social Impact through Strategic Communications
For over 25 years, I have helped leading financial institutions communicate their messages and build connections with clients through impactful brand storytelling and content strategy.
Now, I'm dedicated to leveraging my experience and rigorous education to strengthen the messaging of mission-driven organizations committed to generating social impact in the financial sector.
I specialize in storytelling wrapped in expert external communications strategy, especially in the social finance sector. My work involves forming strategic partnerships with senior communications executives at established CDFIs, sustainable and socially responsible banks, and wealth managers who are committed to social impact investing.
My goal is to empower your organization to clearly tell its stories, deepen relationships with stakeholders, and further its ability to drive positive change through purpose-driven communications expertise.
Distinctive Value Proposition
I'm not just a writer; I'm a doctoral researcher, experienced external communications consultant, and storyteller who specializes in crafting narratives that resonate powerfully with your key stakeholders. Then I help you develop your external communications strategy so your stories reach them where they are.
My approach to strategic communications is uniquely adaptable and revelatory. Rather than applying a one-size-fits-all framework, I engage deeply with each client to intuitively understand your singular challenges and opportunities. This enables me to craft strategies that are not just effective but also enlightening, often leading to 'a-ha' moments that drive meaningful change.
As your thought partner, I help you amplify your mission by crafting content strategies that are in perfect alignment with your vision.
I also enable you to effectively engage your core community members and partners through targeted digital channels with my social web expertise.
Strategic Advantages of Partnering with Me
I've been a strategic communicator in the finance industry developing exceptional content campaigns since 1997, long before the term "content marketing" was coined. From strategy to execution, I deliver targeted solutions that not only engage your ideal stakeholders, but also inspire them to take action, forging lasting connections with your organization.
From stakeholder analysis to crafting resonant messages and measuring real-world impact, every step is meticulously planned and executed. What makes me distinctive is my intuitive ability to adapt to the particular nuances of your social finance sector organization.
I focus on cultivating external communications partnerships that achieve results through enjoyable collaboration. My goal is to build thought partnerships that aren't just successful but also fulfilling for all the professionals involved in our engagement.
If you're seeking a thought partner who understands the unique communications challenges and opportunities in the social finance sector, I offer a blend of academic rigor, industry expertise, and targeted strategies.
Let's connect on a 30-minute complimentary introductory call to explore how we might work together to achieve your external communications goals.
(c) 2023. Dahna M. Chandler for The Financial Communicator, Inc., a division of Thrive Media Collaborative, Inc. All rights reserved. This page content may not be reproduced or reposted in whole or in part or used for AI applications without express written permission from the author.
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