I started my first viral content marketing campaign on AOL in 1998. It went global. Here's what I did.
It's 1998, and the internet is an emerging technology for most people. Many people still don't have computers at home or even personal email addresses, except at work or in school. But, using the understanding of what was then called "internet marketing" gained in college in 1991 by promoting events, I created my first viral content marketing campaign shortly after starting my business. My content went global, launching my "internet marketing" career. Here's what I did.